The Importance of Adapting to New ESG Regulations and Technology for Business Success

Guilherme Haygert
Jun 9
2 min read

Introduction

The current landscape of ESG (Environmental, Social, and Governance) practices is undergoing significant transformation. With increasing awareness of the importance of sustainability and corporate responsibility, companies are facing new challenges in communicating with investors and integrating advanced technologies to enhance their ESG practices.

A green plant grows on a keyboard, surrounded by eco-friendly icons like recycling and wind turbines, set against a white background.

ESG Regulations

New ESG regulations, which will become mandatory in 2026, are encouraging companies to adapt in advance. According to a Deloitte study, 57% of companies have an administrative committee for ESG initiatives, and the new resolution from the CVM (Brazilian Securities and Exchange Commission) requires that, starting in 2026, companies align their sustainability reports with global ISSB standards.

Technology and Artificial Intelligence

The adoption of advanced technologies, such as artificial intelligence (AI), is a priority for companies. 83% of companies believe that AI can support Investor Relations (IR) demands, such as report automation and data analysis. Currently, 17% of companies already use AI, and 35% plan to adopt it in the next year.

Communication and Social Media

Innovative communication is a challenge, especially with the increasing relevance of retail investors. 84% of companies agree that social media is a relevant source of information. The rise of “finfluencers” is viewed positively by 37% of companies, but 82% believe that stricter regulations are needed.

Investor Relations (IR) Structure

The IR area is considered fundamental for sustainable growth and maximizing company value. 76% of companies have a structured IR department, with 51% of them structured within the last five years. The main challenges include incorporating technological processes and innovative communication.

Sustainability and ESG

The relevance of the ESG agenda is reflected in the budget allocated to these topics in 2022, and it is expected to grow in three out of four publicly listed companies surveyed by Deloitte. Most of the interviewed organizations publish sustainability reports (73%), with 69% adopting materiality matrices for environmental and social issues, and 75% aligning their strategy with the UN Sustainable Development Goals (SDGs).

Conclusion

Adapting to new ESG regulations and incorporating advanced technologies are essential for companies to succeed in the current landscape. Innovative communication and the efficient, transparent integration of ESG information are challenges that companies must face to maximize their value and contribute to a more sustainable future.

References

Deloitte: "2024 Sustainability Action Report" – Survey findings on ESG disclosure and preparedness.
Deloitte: "2024 IBRI/Deloitte Survey" – Research on how communication, new ESG regulations, and artificial intelligence can influence company value in 2024.